Take immersive, edge-to-edge mobile video storytelling to new heights in Reels. In Instagram’s analysis of built-for-Reels ads, they found that designing with Reels in mind can lead to more efficient campaign results: on average, vertical ads had a 48% lower cost-per-action compared with non-vertical ads. Learn how to create successful Reels ads that stand out.
Get the latest guide from Instagram here.